Insights

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Consumer Drinking Habits Are Changing & So Should Your Marketing Strategy

Our Food & Beverages Survey has revealed changing consumer drinking habits. Find out what’s changed and how it will impact your marketing plan.

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Changing Attitudes Towards Online Advertising & Why Advertisers Have a Responsibility to Nurture Trust

Here, we explore changing attitude towards online advertising, what’s caused them and why advertisers have both a moral obligation and compelling commercial reason to nurture trust in current and future generations.

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Our F&B Consumer Behaviour Survey Reveals Your Favourite Drinks

You Platforms, the media group behind Leeds-List.com, Yorkshire-List.com and Manchester-List.com, has released the findings of its F&B Consumer Behaviour Survey.

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Advertising Metrics Explained – Why It’s Not Enough For Your Marketing to Just Be Seen

Not all metrics are made equal, and in truth, some can be downright misleading, so it’s important to know where to place your trust and what to take with a hefty pinch of salt.

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We Surveyed Our Audience to Reveal Your Airport Habits

Airports, airports, airports. It feels like you can’t turn a corner lately without hearing something about them. It’s all, ‘third runway’ this and ‘major investment’ that.

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People walking down The Shambles in York

You Platforms Expands into Two New Regions

You Platforms, the group behind Leeds-List.com, has launched two new regional brands – Yorkshire-List.com and Manchester-List.com.

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