Marketing Manager

Salary: From £29,450, plus annual bonus

Location: Fantastic Leeds city centre office

Work model: Office based, with flexible working after probationary period

Holiday: 28 days, plus bank holidays and your birthday

Be part of our growth journey

We’re looking for an experienced B2B marketer that can drive our growth 

You Platforms is more than an agency. We own our audiences across Leeds-List, Yorkshire-List and Manchester-List which gives us access to incredible data science that drives the success of our client work.

We create awesome multi-channel, native advertising campaigns that make our readers want to take action and we’re looking for people to deliver them for our clients.

Here are a few of the ways that we’re different:

– Our average time on page is 6X the industry average
– We achieve 400% more conversions
– We have an almost unbelievable bounce rate of just 5.9%

About the role:

We’re looking for a marketer to take responsibility for our business-to-business communications strategy and implementation.

You’ll have worked in B2B marketing for at least 4 years, and will be working hand-in-hand with the commercial team and leadership to convey the value of our proposition through our digital channels and sales collateral.

You’ll be creating, testing and iterating a strategy that generates quality leads that turn into commercial opportunities, as well as supporting the commercial team with the production of decks, email marketing, award entries and social media marketing. Being able to demonstrate your experience with PPC campaigns is a must.

You’ll need an excellent understanding of the media world and be able to demonstrate how you’ll reach new prospects and markets for our brands.

 

What you'll be doing:

  • Generating inbound leads
  • Updating our digital presence, including our websites and emails
  • Managing the website using WordPress
  • Creating sales and marketing collateral
  • Analysing and reporting the effectiveness of marketing activity
  • Proposing new strategies and tactics to achieve our commercial objectives
  • Managing internal stakeholders
Isaac celebrating with his hands in the air

Our application process:

  • We're looking for you to demonstrate your commercial marketing experience in your application
  • We'll be reaching out by email to arrange an initial informal chat by phone in the first instance
  • There is a short, remote test to assess your knowledge of GA4, marketing planning and PPC
  • This will be followed by an in-person interview where you can get a feel for us and the role

Experience required:

We require at least 4 years demonstrable marketing experience in a B2B environment.

You must have commercial experience of:

– WordPress
– Google Analytics (GA4)
– Pay Per Click Campaigns

We’ll be looking for you to show us the commercial impact of your work – for example, how you generated more leads and sales.

Send your CV to jobs@youplatforms.com