Senior Copywriter
Salary: From £31,000 to £40,000
Location: Fantastic Leeds city centre office
Work model: Office based, with flexible working after probationary period
Holiday: 28 days, plus bank holidays and your birthday
Join our studio team
You Platforms is designed for you, the reader. We delight our audiences with everything we create. It’s about our partners, for whom we’re always adding value to their businesses. And it’s about you, our team. We can only do great work with the best people who want to disrupt the norm and believe there’s a better way.
You Platforms is a media agency with a unique approach. Our content is written with our readers in mind. We work hard to attract and retain an engaged audience, creating value at every stage of the user journey.
We’re now looking for a Senior Copywriter to join our team. It goes without saying that you’ll need to have the same passion for high-quality, regional content that we do, as you’ll be bringing first-hand experience to everything you write.
We use a mix of SEO, virality and direct response tactics to inspire people to act, so we’re looking for someone with experience working in full time content or copywriting role. And if you have experience with content strategy and analytics, that’s a plus.
About the role:
The Senior Copywriter will be responsible for writing high-quality, search-optimised content that drives traffic, engages the reader and inspires them to take action. In doing so, you’ll contribute to the wider objectives of the team to maintain and grow our search position, as well as building brand awareness and growing our audience base.
Our copywriters use viral, SEO and response marketing techniques to get industry-leading results. They bring personal experience and local expertise to everything they write, ensuring our content offers value at every stage, and always stays true to our brand.
Writing is just one part of the role. From idea generation and keyword research to image sourcing, proofing and build, you’ll take full responsibility for the content you produce. You will also help to maintain our content catalogue, produce our email newsletter and feed back on results.
Our copywriters are our eyes and ears on the ground. They’re always looking for stories our readers will love because they’re inherently reader-centric. They’re always thinking about who they are, what they want to know and how we can help them have better experiences. To do this, they immerse themselves in the data and get to know our readers and their interests.
What you'll be doing:
Our application process:
Experience required:
4+ years of experience in a full-time content or copywriting role
Experience building content in WordPress and using GA4 and other SEO tools is desirable